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The world we're living in. . .

. . .and making music in, and trying to reach fans in, and trying to grow audiences in.  What does it all mean for what you do? I think the deepest bullet point is at the end:The ROI of social media is ...
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He's right

For those of you who have an interest in the business of music and, if you don't read him already, you really should check out Bob Lefsetz.  His is definitely an opinionated view of what's ailing the music...