The Blakroc Project? WTF

Blakroc Project from Myrhax on Vimeo.

So many things go through my head when I see this.  And most of them aren't good.  Let me gather my thoughts into something coherent, then get back to y'all.  Like most things, the issues here aren't black or white.  Well, some of them are (heh, heh. . ).

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  • mosley17

    cant wait read your thoughts on this project! i have a feeling where you are going…

  • http://purplemag.com PurpleZoe

    The rappers chosen for the project are the shining talents (for the most part) of Hiphop in my view, but I’m a little disturbed (and maybe I’m reading into this) that this seems to be positioned from a business standpoint as ‘something new’, when in reality the Black Rock Coalition, AfroPunk and URB ALT have been exposing Black Rock and Alternative artists for a minute now (in the Case of the Black Rock Coalition, decades).

    Why not include (or at least mention) one or more of the original movements that have soaked blood, sweat, and tears into making sure underrepresented artists receive exposure (I know the answer to the question of course, and offer it as food for thought, especially with the waves Afropunk has been making… Most folks who know, know this isn’t new)?

    This is a just a video clip, and maybe credit will be given where credit is due. It’s just the first thing that struck me from early on in the video seeing Damon Dash trying to set up a profitable project and labeling it ‘BlackRoc’ (with no Black rockers no less).

    Shine on
    -PZ

  • http://www.lainad.typepad.com Lainad

    Yeah, I heard about this.

    And yes, I will be patiently waiting for your response. I am really sad about this – actually I am offended that he is reaching out to a quite popular white Indie group and labeling his project ‘black roc?’ WTF? If Dash would get off his black ass and see that there are black rock / punk / metal musicians that he could be supporting….if he would open his eyes and do some research, perhaps he would be able to get some black folks to support live shows, and support these artists. This is simply lazy and he is only looking to make some money.

    I hate to say this, but he needs to do some research on black blues musicians and find out exactly who these white hipsters are ripping off their sound from. Sweet lord Jesus. Keep up the good work Rob – you know I’m going to……

  • http://www.straightgangsterism.com Langston

    There’s a lot going on here.

    First, if it involves Dame Dash, it’s definitely all about the money. This is even more true considering for current financial struggles. I’m not sure, however, how much that takes away from the project.

    Secondly, I don’t think Dame cares anything about Black musicians or the Black community. This album is based around the Black Keys and is called Black Roc because of its a collab between the group and Dash, who’s labels were Roc-A-Fella, Rocawear, etc.

    He has to present this as something “new” in order to make himself relevant again. This isn’t a rock project, its definitely a hip hop one. I feel that the “rock” element is just really a marketing angle. The fact is, to Dash’s traditional market base, “Black rock” is something new. That’s why songs such as “Party Like a Rock Star,” and things like Rihanna’s “punk rock style” were lauded over. It’

    I really don’t see this project going anywhere.